Edutainment Licensing appointed as distribution partner for Sir Linkalot

We a delighted to have secured the global digital distribution rights for Sir Linkalot – a catalogue of 350+ fun animated videos that give children from 4 – 14 years a powerful, yet underused technique, ‘Linking’ (the use of mnemonics), to commit to memory the spelling of those tricky non-phonetic, patternless words, all the way from was, two and they up to manoeuvre, onomatopoeia and even diarrhoea!

Developed by Andy Salmon (aka Sir Linkalot), who has over ten years experience, teaching 1000s of children in classrooms worldwide, the videos work for English as a first and as a second language.

The videos support not only SPAG (Spelling, Punctuation and Grammar), which is 50% (40 out of 80 marks) for 7 year old Literacy SATs and 58% (70/120) for the 11 year old tests, but vocabulary and their etymology too.

The Sir Linkalot team also includes Susie Dent from the UK’s top ‘word quiz’ programme ‘Countdown’ who appears in the etymology animations.

Endorsed by educators (including many dyslexia specialists) and parents, Sir Linkalot videos delivers amazing results.